Thailand Travel Mart 2014 to focus on facilitating full recovery

Bangkok – Facilitating a complete recovery from the recent political unrest will be the primary focus of Thailand’s annual travel mart to be held between 4-6 June, at the Exhibition Centre Hall, IMPACT Mueang Thong Thani.

Preparations are under way for the largest B2B event, Thailand Travel Mart Plus Amazing Gateway to the Greater Mekong Subregion’ (TTM+). The application period for hosted buyers is to close on 31 March. This year, in addition to buyers from major markets; such as, Europe, South East and North East Asia, the United States and Australia, the Tourism Authority of Thailand (TAT) will be focussing heavily on emerging markets like the CIS countries, Eastern Europe, the Middle East, South America, and South Africa.

TAT Governor Thawatchai Arunyik said, “The TTM+ will be an ideal opportunity to bring business back for the rest of the year and help us meet our targets.”

In January – February 2014, Thailand received 4,494,168 international visitors, a decline of 4.09% over the same period of 2013. Now that the political situation has improved, TAT has opted to maintain the original 2014 target of 28.6 million international tourist arrivals, generating estimated foreign exchange revenue of 1.32 trillion Baht.

This year, four major products will be highlighted in a special pavilion; Ecotourism, Health and Wellness, Wedding and Honeymoon, and Experience Thainess. The 9 business categories arranged for the event are Hotel / Resort, Tour Operator / Travel Agent, Entertainment, Transportation, Golf Course, Association, NTO, the Greater Mekong Subregion, and Other Travel Services.

The official programme will begin on 4 June, 2014, with a welcome reception at the IMPACT Exhibition Centre Hall 2. The business functions will be held on 5-6 June followed by a Thank You Party on the evening of 6 June.

On 3 June, 2014, complimentary pre-mart tours are being organised to take buyers and the media to the surrounding areas of Bangkok. Departures for the post-mart tours will begin on 7 June, 2014.

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